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A silver shampoo or conditioner eliminates yellow and brassy tones, making blonde, silver, white, or lavender shades shine. Our Silver Savior products contain strong violet pigments that neutralize yellowish casts and other warm tones.

With the Keune Care Silver Savior shampoo, you can give your gray, natural blonde, or bleached hair a cool blonde hue. The purple shampoo from our hairdressing brand beautifully preserves your hair color and accentuates cool tones.

The Keune Care Silver Savior conditioner helps make your hair healthy and strong. This exclusive Silver Savior line is available in our Keune webshop and at Keune hairdressers.

Silver shampoo is specifically formulated for blonde, gray, or white hair. It neutralizes yellow tones. The shampoo contains purple pigments.

These pigments help reduce warm tones in the hair, giving it a cool, silvery effect. How does that work?

The color purple is opposite yellow on the color wheel. Colors opposite each other on the wheel neutralize each other. This gives your yellow locks a cool blonde hue.

This purple shampoo isn't suitable for every hair color. Various light hair colors with warm undertones can use this shampoo. Our hair experts have listed the suitable shades below:

• Natural blonde

• Bleached hair

• Highlighted hair

• Platinum blonde hair

• Ash blonde hair

• Gray hair

• White hair

Not all brands use the same name for silver shampoo. These variants are most commonly used:

• Silver Shampoo

• Violet Shampoo

• Purple Shampoo

• Blue Shampoo

• Anti-Yellow Shampoo

• No-Yellow Shampoo

• Toning Shampoo

Silver shampoo preserves color and prevents yellowing, but it's not a replacement for regular shampoo. Use the purple shampoo as a supplement to your regular shampoo.

You can alternate between a silver shampoo and a nourishing shampoo, depending on your needs. Use the purple shampoo as follows:

• Wet your hair thoroughly.

• Apply a small amount of silver shampoo.

• Massage gently and leave it on for 1-3 minutes. For a more intense effect, leave it on for 5-10 minutes.

• Rinse the shampoo thoroughly.

• Follow with silver conditioner for optimal care. Leave the conditioner on for 2-5 minutes.

Use the silver shampoo once or twice a week to neutralize the warm glow. Do you want a gray or ashy tone? Use the shampoo two or three times a week.

Not sure which suits you best: warm or cool tones? Get advice from one of our stylists at a Keune salon. Our experts can help you choose the right color and consider your hair goals. This way, you'll quickly achieve the perfect result!

First, use your regular shampoo to remove dirt, sebum, and styling residue from your hair. This allows the purple pigments in the silver shampoo to work more effectively.

If you don't have much product in your hair and wash it regularly, you can also use the silver shampoo as your first wash. For the best and most even result, we recommend using silver shampoo on clean, towel-dried hair.

Leave the silver shampoo on for 3-5 minutes before rinsing. The purple pigment needs time to work its magic and neutralize the tones.

Tip: Did your hair turn too purple after using silver shampoo? No worries. Wash your hair once or twice with your regular shampoo. You'll soon see your desired color reappear.

Silver conditioner is a great addition to your post-shampoo routine. Its conditioning properties preserve the cool tone of the purple shampoo. The result? Healthy, cool-toned blonde locks.

Alternate the silver conditioner with a nourishing conditioner to maintain your desired results.

Use a silver shampoo and conditioner in addition to your regular shampoo and conditioner. You can use the silver shampoo and conditioner together for an extra cool glow. Or separately, depending on your needs.

Need extra care? Use specialized care products, such as our nourishing Blonde Savior mask.

Use the purple shampoo once a week to combat unwanted tones.

Use a purple conditioner to keep your hair extra soft and maintain its cool tone. Need extra care? Use special care products, such as a nourishing mask.

Contrary to what you might think, it's definitely possible to apply silver shampoo to dry hair. In fact, purple shampoo can be used effectively on both dry and damp hair.

The primary purpose of this shampoo is to infuse color pigments into your hair, which works perfectly even on dry hair. It's essential to rinse the shampoo thoroughly after use.

Silver shampoo is primarily intended for blonde, gray, and white hair to neutralize yellow tones. On brown hair, it can unintentionally leave a purple tint. If you have brown hair and want to make it cooler, consult a professional hairdresser first.

Yes, silver shampoo is very suitable for gray hair. Of course, gray hair can develop a yellow cast over time due to external influences like sunlight, air pollution, or styling products.

The purple pigments in silver shampoo neutralize this yellow cast and make gray hair look fresh, bright, and radiant again. Regular use helps keep your gray hair cool and cared for.

A good silver shampoo contains powerful purple pigments and conditioning ingredients that keep hair healthy. The Keune Care Silver Savior shampoo effectively combats yellow and warm undertones thanks to its highly concentrated violet pigments.

The formula also contains conditioning ingredients that don't dry out hair, but instead strengthen and add shine. For best results, combine the shampoo with the matching silver conditioner from the same line.

No, silver shampoo isn't bad for your hair. Choose the best silver shampoo with nourishing ingredients, like our Care Silver Savior shampoo with provitamin B5, wheat protein, and Bond Fuser technology.

These ingredients give your hair the shine and nourishment it needs. They also add volume and protect the structure of your hair. This way, your color stays cool and nourished.

Looking for a sustainable choice? Discover our So Pure line of refillable hair products with minimal impact on the planet. The So Pure Cool Shampoo and So Pure Cool Conditioner are vegan, cruelty-free, and environmentally friendly.

These sustainable products are gentle on your hair and good for the planet. A win-win!