How to keep your hair color beautiful for longer

Joanne van Hoeflaken
Joanne van Hoeflaken

Global Education Director

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Keune Hair Cosmetics
Keune Hair Cosmetics

You've just had your hair colored and want to enjoy your radiant hair color for as long as possible. But how do you ensure that your dyed hair color stays beautiful for longer? We asked our Keune color experts for their best tips for caring for colored hair. This way you can enjoy your new look to the fullest.

Why does my hair color fade so quickly?

A colored hairdo looks beautiful, but without the right care, your hair color can fade faster than you would like. This can happen for several reasons, such as:

  • Using hot tools

  • Exposure to the sun

  • Using the wrong hair products

Chemical treatments such as coloring change the hair structure, making it more fragile and causing it to lose color faster. Fortunately, there are ways to keep your hair color beautiful for longer.

How to best preserve your hair color? Hair care for colored hair

Use a shampoo and conditioner specifically for colored hair. Not all shampoos are suitable for colored hair. Choose products that gently cleanse and support color preservation, such as the Color Brillianz range.

Do you have a hair color with added pigments, such as dark locks, warm tones or highlights? Then use a shampoo for colored hair to preserve the pigment longer. The Tinta Color Care Shampoo and Conditioner are perfect for this. These products contain UV filters and color-enhancing ingredients, which means your hair color will stay radiant for longer.

Hair care for bleached hair

Do you have bleached hair? Then we recommend our Blonde Savior range for intensive care. Do you want to get rid of a yellow glow from your bleached hair? Use the Silver Savior range to neutralize unwanted warm tones.

Protect your hair from heat

Heat tools such as blow dryers and straighteners can affect hair color. Always use a heat protectant spray or cream to protect your hair.

Repair and strengthen your hair with Bond Fusion Phase 3

Colored hair often needs extra care to stay healthy and strong. Keune Bond Fusion Phase 3 is a deeply repairing treatment that strengthens the hair fibers and helps repair damaged hair. This at-home product intensively nourishes and makes your hair stronger. For the full Bond Fusion service, visit a Keune salon.

Preserve your hair color with Revive Balm

Enhance your at-home color aftercare with Revive Balm. Our latest ultra-strengthening leave-in balm is specially formulated to repair damage and provide superior color retention.

Protect your hair from UV rays

Just like your skin, your hair needs protection from the sun. So wear a hat or cap during the summer months to protect your hair.

Use a hair mask

Colored hair can dry out faster due to chemical treatments. A hair mask provides intensive hydration, which means your hair will become brittle and dull less quickly.

Brush out knots before washing

Brush out the “tangle” before washing your hair, not during or after washing. Colored hair is particularly vulnerable when wet. Hair is less brittle when dry.

No anti-dandruff shampoo

Do not use anti-dandruff shampoo on colored hair. The pH value of the anti-dandruff shampoo pulls the color pigments out of the hair, which can result in a dull color.

Don't wash your hair too often

The color fades a little with every wash. Try to wash your hair less often. Tip if your hair gets greasy quickly: use a dry shampoo between washes.

Be careful with swimming pool water

Chlorine and salt water can affect your hair color. So wear a swimming cap or rinse your hair thoroughly after swimming.

How do you keep your dyed hair beautiful?

In addition to the right products and care, there are additional tips to keep your dyed hair beautiful:

  • Have your dyed hair touched up regularly at the hairdresser.

  • Avoid excessive use of styling products containing alcohol, as these can dry out your hair. Also, do not spray perfume on your hair.

Want personal advice on how to best maintain your hair color? Visit a Keune salon and get advice from our color experts!

About this collaborator

Joanne van Hoeflaken
Joanne van Hoeflaken

Global Education Director

At the helm of Keune's education program is Joanne. With the Education team, she trains and guides Keune hairstylists worldwide.

The international Education team knows all the ins and outs of cutting and coloring techniques, hair styling, and the latest hair trends.

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