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KEUNE Academy: training that will help you

Keune Dynamic Education

For stylists who crave more than technique. Education that evolves with creativity—fueling your craft, sharpening your “why,” and keeping you ready for what’s next.

Learn. Experience. Grow.

Education that moves with you. Hands-on, online, and everywhere in between—built to sharpen your craft, grow your business, and give every guest a reason to come back.

Education That Moves With You

Since 1922, Keune has built its business around one person: the hair professional. Still family-owned and now in more than 90 countries, that commitment lives on through Keune Dynamic Education, which blends the flexibility of the Keune Online Academy with hands-on, in-person learning alongside educators and peers.

In 2027, we’re placing a stronger focus on color and trend-driven inspiration, from essential foundations to advanced formulation. And we’re opening the year with something new: Cool to Care. Because behind every great service is a guest who wants to feel cared for.

Explore 2027 Education

Cool to Care Sessions: Where Hospitality Meets Profitability

NEW IN 2027

Great technique gets someone in the chair. Genuine care brings them back, and smart strategy turns that loyalty into a lasting business.

  • The Hospitality Equation: a whole-team experience built on Keune’s values of Family, Partnership, and Loyalty. Map the guest journey, rebuild consultations, and close the “Goodbye Gap,” leaving with real scripts and a team commitment plan. Add The Retail Stage, an optional 60-minute session on retail.

  • 124Go Business & Leadership Education: with our exclusive partner 124Go, from the 4-Day Intensive to one-on-one coaching, build the tools to lead on pricing, goal setting, team culture, and client retention.

Email Education@KEUNE.com to book a Cool to Care Session or learn more about 124Go at 124Go.com.

Keune Advanced Academy: Where Passion Becomes Mastery

In 2027, Keune Advanced Academy brings eight exclusive two-day sessions to North America, led by our Keune Academy Trainer Team. Day 1 is visual learning on a live model. Day 2 puts it in your hands, with mannequin practice and one-on-one coaching. Plus direct access to Keune’s newest launches and trend insights.

2027 Academy Lineup:

Keune Academy 2027. Be there, and be transformed.

Purchase Tickets

Virtual Education: Flexible. Focused. Foundational.

Keune’s live Virtual Education Sessions offer an in-depth, foundational overview of Tinta Color, Semi Color, Care, and Style, now available in English, French, and Spanish. Designed for new stylists, Keune newcomers, or anyone looking to refresh their brand knowledge, these interactive theory labs cover everything from mastering the swatchbook and number system to Care consultations and show-stopping Style looks.

Join from your salon, your home, or wherever you are. Because when learning fits your life, growth follows.

Register Here

Keune Online Academy: Learn Without Limits

The Keune Online Academy gives you access to education wherever and whenever you want it. Explore a full range of online seminars, programs, and modules that build your knowledge of Keune products and techniques. It’s made for hair pros on the go.

What makes it different:

  • Guided courses led by top Keune Educators

  • Real-time product knowledge updates

  • Interactive content and technique tutorials

  • Certificates of completion, added to your Keune passport for life

  • Available 24/7 on desktop or mobile

Use it to prepare before a class, revisit what you learned after, or start your Keune journey with Get to Know courses in Tinta Color, Semi Color, Ultimate Blonde, Care, and Style.

Free to all Keune salons, because the future of education isn’t coming. It’s already here.

Start Learning

Join the Team: Inspire. Lead. Grow.

Are you ready to inspire, educate, and make a difference in the salon world? If you’re passionate about sharing your skills, obsessed with Keune, and eager to help others succeed, this is your moment. We’re looking for dynamic, engaging educators to bring Keune’s expertise to salons, distributors, and stylists everywhere.

As a Keune Educator, you’ll empower fellow professionals with your knowledge, represent a family-owned brand you love, and shape the success of salons in your region and beyond.

Requirements to apply:

  • A valid stylist license with at least 2 years of professional experience

  • At least 1 year of hands-on Keune Color and Haircare use

  • Regular use and promotion of Keune products in your salon

Virtual Meet & Greet: Two dates. One amazing opportunity.

Let’s Level Up — Together.

When you learn with KEUNE, you join a family of artists in more than 90 countries who believe in the power of creativity, connection, and care. We can’t wait to see you in class: online, in person, and everywhere in between.

KEUNE. Home of the Hair Pro.